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Thursday, October 14, 2010
Being a Sales Promotion Girl (SPG)
Every time we visited the centers like malls, we often encounter people who offer a product.
Whether it's food, drinks, clothes, cigarettes, to storing money in the bank's services.
They are all we know called sales.
Salesman for men and salesgirl for women, or more popular again as the SPG (Sales Promotion Girl).
I'll tell you how the work of an SPG, and how some people sometimes look down one SPG.
The work of an SPG is offering a product that is being promoted, let the excess product, explain how the product should be used, notify any material and content contained in these products as well as its function, and others.
Usually SPG is under the auspices of an Event Organizer (EO), a medium-sized companies with a turnover of tens and even hundreds of millions every jobnya.
Event Organizer For example one area where I work in Fatmawati, South Jakarta, who are now rushing to handle job offers from large companies that want to market new products.
As I'm running now, took part in marketing the new cereal milk marketed.
The concept of marketing these products is by visiting the recreation park on holidays and visit the schools on weekdays.
The target market of this cereal milk is a child aged 3 years and over, even parents can consume it, because it contains a grain of wheat is good for lowering cholesterol.
Cereal milk products are sold at a wide range in the supermarket.
As I know, at Hypermart Karawaci Tangerang cereal milk is priced at Rp.10.875, - in the Blue Mall Carrefour Bekasi Rp.12.200 price, - and Giant South Jakarta Rp.8.975, -.
All prices depend on company policy.
A SPG must be good at communicating with the buyer or customer (customer) so he gave a positive response to the products that we offer.
Friendly, smiling, gentle, patient, polite and keep the emotion, that's the basic character that should be applied to an SPG.
Why keep emotions must also be applied?
Because customers who will face a very wide range.
Starting from the customer a good, gentle, fastidious, until super bitchy.
Product offerings usually done by way of a mobile or traveling in the area event being held.
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